In the fast-paced world of digital marketing, the ability to effectively navigate and utilise SEO reporting tools has become indispensable. With the competition in organic search continuing to intensify, it is crucial for both in-house teams and agencies to gain an edge in search engine optimisation. The right SEO reporting tool doesn’t just offer insights […]
The Best SEO Tools And Software For Agencies
Whether you are part of a huge digital agency, or just starting up your own SEO agency or freelance business – having the right SEO tools and software can make all the difference. As the digital landscape constantly evolves, so too do the tools designed to help navigate it. But with such an abundance of […]
The 18 Best Alternatives To Google Analytics (GA4)
As of 1 July 2023, the old version of Google Analytics (Universal Analytics – UA) ceased to collect new website data. For Google Analytics users, this has meant migrating to the less user-friendly Google Analytics 4 (GA4). For a lot of webmasters and online marketers, this shift has led them to look for alternatives to […]
The 11 Best AI Content Detection Tools To Use In 2023
In the ever-evolving world of online marketing, Artificial Intelligence has become a game changer that has allowed bloggers and webmasters to produce high-quality content within minutes. But as AI-generated content becomes increasingly indistinguishable from human writing, the need for reliable AI Content Detection Tools has never been more critical. With the constant demand for fresh […]
Keywords Everywhere browser add-on to become a paid tool in October
The popular keyword research browser extension has announced it will become a paid tool from 1 October 2019, after being free to use for the past four years. Keywords Everywhere – the Chrome and Firefox extension that automatically surfaces keyword data on browsers – has announced that they will move from a free to a […]
Organic search drives 53% of all site traffic, according to new study
A new study by BrightEdge has found that organic search delivers an average of 53.3% of all traffic to websites, far more than any other channel. Despite the recent changes to Google’s search results page that seemed to give more prominence to paid ads, and the rise of “zero-click results”, a new study from SEO […]
Mailchimp announces expansion into “all-in-one marketing platform”
After making its name as one of the most popular email marketing platforms, Mailchimp has announced it is expanding its service into an all-in-one marketing platform. The new Mailchimp CRM platform offers a suite of integrated marketing tools to better organise, segment and understand your audience, along with new powerful analytics and insights to better […]
The best structured data WordPress plugins – 2019
We all know that adding structured data to our websites using Schema mark-up is a good idea. It helps search engines better understand our content and can result in prominent ‘rich snippets’ appearing in search engine results pages. However, the process of implementing structured data across a website can be a confusing and complicated business. […]
The best sources of free data for content marketing and link building campaigns
Producing content that presents data in unique and clever ways is almost guaranteed to earn you links. To get started though, you need to know where to find that data. If you’re unable to generate interesting and significant data in-house, then your other option is to go hunting for relevant data that is already in […]
Best URL shortener tools (2019 update)
You don’t want to share long, ugly links across social media – especially URLs that contain a lot of tracking code – so you need a good link shortening tool to help your shared URLs look clean and professional. The best URL shorteners also come with a lot of useful added features – particularly extra […]