Luke Glassford

Luke Glassford is an SEO expert with over 15 years’ experience. During his time working in SEO, Luke has set-up an SEO agency, worked as an in-house SEO for a major national company and managed his own successful SEO consultancy - using a lot of different SEO tools along the way!

Google to prioritise new stories in search results for paying subscribers of the publisher

Google to prioritise new stories in search results for paying subscribers of the publisher news

 Move comes after publishers request more tools from Google to help them reach readers who already subscribe.  Searchers on Google who subscribe to newspapers and other publishers will soon see articles from those publications ranking higher in search results, according to a new report from Bloomberg. The move is reportedly part of Google’s efforts to […]

Google confirms recent update to core search ranking algorithm

Google confirms recent update to core search ranking algorithm Google search

 Google has confirmed recent industry rumours of a ranking update – but says there’s nothing in particular webmasters can do if their rankings dropped.  It seems that not a week goes by without SEO forums and bloggers speculating about a new Google ranking update, but last week they were actually correct. Google has confirmed that […]

Google is developing web standards to allow non-AMP content to load instantly

Google is developing web standards to allow non-AMP content to load instantly Google mobile search

 Google plans to take what it has learned from the AMP initiative to develop new web standards to allow non-AMP content to load instantly.  Google announced yesterday that it plans to roll out new web standards based on AMP that will enable non-AMP content to load instantly on the mobile web. The announcement came from […]

WordPress use increases to 30% of all websites

WordPress use increases to 30% of all websites

 Popular content management system WordPress now powers nearly a third of websites – and over 60% of all CMS-based websites.  New data released by web technology survey company W3Techs shows the WordPress now powers 30% of the world wide web. The data shows that the use of WordPress has increased by 5% in two and […]

Google launches new Mobile Scorecard and Impact Calculator tools to show importance of mobile page speed

Google launches new Mobile Scorecard and Impact Calculator tools to show importance of mobile page speed smartphone web page

 Two new tools released by Google at Mobile World Congress in Barcelona further illustrates the importance of web pages loading fast on mobile devices.  Google has been encouraging webmasters and marketers to focus on improving the mobile experience for browsers for many years now, and upped the ante this week by launching two new online […]

Google no longer supports the News meta-keywords tag

Google no longer supports the News meta-keywords tag news

 After years of telling news publishers to use the new meta keyword tag, Google quietly dropped support for it months ago.  If you rely on Google News for a lot of your search traffic, it’s likely you followed Google’s advice and used the meta news keyword tag. Google announced back in 2012 that it was […]

New study suggests it costs $361.44 to buy a link in 2018

New study suggests it costs $361.44 to buy a link in 2018 business selling links for seo

 Despite the practice being against Google guidelines, a new study by Ahrefs.com suggests buying links is still alive and well in 2018.  A new study by link building tool Ahrefs has revealed the extent of webmasters buying and selling links in 2018. The study found that the cost of buying a link has increased slightly […]

Google launches new visually rich mobile content format ‘AMP Stories’

Google launches new visually rich mobile content format ‘AMP Stories’ AMP Stories

 New AMP format suggests Google is keen to get publishers to adopt mobile framework to speed up and improve the mobile web experience, by integrating popular Instagram and Snapchat ‘Story’ features.  Google has released another feature for its AMP project, allowing publishers (or “storytellers”) to create visually rich and fast loading content for the mobile […]

Google changes image size requirements for AMP pages and wants bigger images

Google changes image size requirements for AMP pages and wants bigger images Google mobile search

 Google has updated their AMP requirements and wants larger images on AMP-enabled pages.  If you are getting traffic from Google’s AMP-based ‘Top Stories’ carousel, then you may want to think about updating the images on those pages. Google has just updated its help articles and advice about AMP and changed the image size requirements. Previously Google […]

Google Chrome will begin flagging non-HTTPS sites as “insecure” in July

Google Chrome will begin flagging non-HTTPS sites as “insecure” in July

 Google sets deadline for webmasters to update their sites to HTTPS before Chrome starts identifying them as ‘insecure’  Go to top If you’ve been putting off updating to the more secure HTTPS, then you’ve got until July to sort it out. Google has announced that its Chrome web browser – used by about 50% of […]