Independent SEO tool reviews

There are 1000's of tools available that claim to help you with every aspect of SEO.

But which ones are actually worth it?

SEO Tools Guru features detailed and completely independent reviews of every SEO tool you can think of - from keyword research tools to rank trackers, link building software and site crawlers.

The nature of SEO means it is nigh-on impossible to do it well without paying for some third party tools - but before you commit to a monthly payment plan, you need to know which one is the best tool for the job.

Use the tool categories below to get started and find the best SEO tool for your needs.

Latest SEO news and guides

Search Console data

Google’s new Search Console will have one year of search data – set to be rolled out in early 2018

By admin | December 14, 2017

Google Search Console – formerly Webmaster Tools – update will have one years worth of search data. It’s always been one of the most useful free SEO tools, but Google’s Search Console has some major drawbacks. The biggest of these is the fact that you can only see search query data for the past 90 […]


Google has updated their SEO Starter Guide – find out what’s new

By admin | December 14, 2017

Google has updated its official SEO Starter Guide for the first time in seven years. The release of the new web-based SEO Starter Guide replaces the previous PDF version as well as incorporates their old Webmaster Academy, which was a separate resource which had the information and tools to teach webmasters how to create a site […]

Google on tablet

Google to publishers: Accepting ‘bribes’ for links could lead to penalties

By admin | December 10, 2017

Google has reminded publishers that the practice of accepting ‘bribes’ in return for links is against their guidelines and can lead to ranking penalties. The reminder comes in response to a widely-shared article published by The Outline, which claims that many major online publications such as TechCrunch, Huffington Post and the New York Times accept […]