Wordtracker review

Sophisticated keyword research tool

Get quick and detailed lists of target keywords

7 day free trial available

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What is Wordtracker?

Wordtracker is a keyword research tool that goes all the way back to the birth of SEO back in 1998.

The tool was created to try and help online marketers make some sense of the growing search activity in the early days of Google, offering reports on the search terms people were using.

Since then, Wordtracker has changed and developed along with the SEO industry itself – adding more and more features to help marketers extract the value from the growing levels of search data available.

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What does Wordtracker do?

Wordtracker claims to offer the ‘best keyword data possible’, and it puts all that data right at your fingertips.

With Wordtracker you can discover high-value, profitable keywords within your niche in minutes – helping you to grow your business and multiply your profits.

With Wordtracker you can:

  • Get keyword results you can trust
  • Save time
  • Boost your search engine rankings
  • Discover profitable new market niches
  • Attract targeted, profitable traffic to your site

Wordtracker gives you keyword results based on the searches of real people, and those that have a strong buyer intent behind them.

Through its intuitive user interface you can get access to reams of keyword data quickly and easily. There’s no waiting around for results to appear – meaning you can devote more of your time to actually getting the results you and your clients are after.

Wordtracker can produce up to 2,000 suggested keywords for each seed keyword you put in and, instead of having to rely on lots of different spreadsheets to organise your keyword plans, you can use Wordtracker to keep all your lists in place. It can then be accessed on any device at any time, giving you more freedom to work.

The real power of Wordtracker comes from its huge dataset, which allows you to filter your keyword lists and drill down to the best performing keywords.

You can therefore unearth some real gems in terms of long-tail keywords, and get all the information you need to be able to target profitable niche markets.

All the keywords found by Wordtracker come with a lot of useful competitive data, including their very own Keyword Effectiveness Index (KEI) score. This gives you a quick snapshot on whether the keyword is actually worth targeting or not, and can be a huge time-saver when it comes to deciding on what terms to base your on-page optimisation activity on.

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Who needs Wordtracker?

All SEOs need some form of dedicated keyword research tool. A lot of multi-purpose/all-in-one SEO platforms provide keyword research features and modules, but these rarely go as deep and as detailed as specialist keyword tools like Wordtracker.

If you find yourself spending a lot of time in the keyword research phase of an SEO project, then you could find Wordtracker will free up a lot of your time.

How much is Wordtracker?

There are three different account levels for Wordtracker:

Bronze - $27 per month

Silver - $69 per month

Gold - $99 per month

The difference between the packages is the amount of keyword results you get, the amount of different territories (countries) you can access data for and whether or not you get full access to the API.

Wordtracker offers a 7-day free trial, which you can sign-up for here: LINK

Good points about Wordtracker

Wordtracker is a very sophisticated and professional tool, which comes with almost 20 years of SEO and keyword research intelligence.

It gives you a huge amount of keyword data to help make your on-page optimisation decisions as easy as possible, and can save you a massive amount of time.

Its very own KEI scores will help you identify great keywords to target, and you can store your work in the cloud to be accessed anytime, anywhere.


If you are looking for a trustworthy, reliable, stable and highly effective keyword research tool then you need to give Wordtracker a try.

There is a wealth of SEO knowledge and experience in this tool, which is regularly updated to keep up with the ever-changing SEO landscape.

As such, it is a keyword tool that will work for you and enhance your SEO campaigns – giving you access to real-time keyword data.

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About the Author

Luke Glassford

Luke Glassford is an SEO expert with over 15 years’ experience.

During his time working in SEO, Luke has set-up an SEO agency, worked as an in-house SEO for a major national company and managed his own successful SEO consultancy - using a lot of different SEO tools along the way!